Salal (Gaultheria shallon)

Salal is an evergreen, understory shrub found in coastal forests from British Columbia to southern California. It is identified by its shiny, dark green leaves and its purple-to-black, berry-like fruits. Lewis and Clark wrote about salal in their journals, a plant they first encountered on the Oregon Coast near Astoria in 1806. Long before these explorers discovered salal, however, Native Americans used this plant in a variety of ways, including as a medicine, food, dye and utensil. Wildlife including bears, deer, elk and beavers also enjoy salal.

Salal continues to be a good food source for humans today. The berries are loaded with vitamins and antioxidants that prevent degeneration. Berries can be eaten fresh, added to smoothies, pies, jam and fruit leather. They are ripe during late summer – usually August and September. Keep an eye out for this plant next time you explore Oregon’s forests.

Agritourism Permitting Tips
Agritourism Permitting Tips

We are excited to share a new publication from Oregon Sea Grant, “Agritourism in Oregon’s Coastal Counties: Land use policy and permitting requirements.” This document provides guidance for coastal farmers considering agritourism as a way to enhance or expand their business.

The publication summarizes the agritourism land use policy and permitting requirements for farm use, farm stands, home occupation, agritourism events and wineries, and provides contact information for Oregon coastal county planning departments, as well as online resources for additional information.

You may download a free PDF of the four-page publication here.

The Southern Oregon Coast Rural Tourism Studio concluded in Coos Bay April 19th 2017. The Studio resulted in the creation of three Action Teams that will carry forward the community’s vision for sustainable tourism development in the region. The Action Teams will be overseen by a Tourism Steering Committee that is responsible for upholding the region’s tourism vision and setting strategic direction for this effort. The Tourism Steering Committee will be convened by Miles Phillips, OSU Extension (miles.phillips@oregonstate.edu). It’s not too late to join the effort to build a thriving tourism economy on the South Coast! Contact an action team convener listed below if you are interested in getting involved in an Action Team.

Southern Oregon Coast Rural Tourism Studio

Southern Oregon Coast Action Team Conveners & Priority Projects

Outdoor Recreation Action Team: Convener – Dave Lacey, Oregon Coast Visitors Association (dave@thepeoplescoast.com)

  • Develop a regional trails inventory and comprehensive trails plan

Culinary & Agritourism Action Team: Convener – Michelle Martin, Neighborworks Umpqua (mmartin@nwumpqua.org)

  • Expand the Wild Rivers Coast Farm Trail to Coos and Douglas County, including seafood and artisans food opportunities

Marketing Action Team: Convener – Marie Simonds, Wild Rivers Coast Alliance (msimonds@wildriverscoastalliance.com)

  • Develop marketing assets through compiling quality data for Travel Oregon’s database and developing a high-quality photography library for the region

Learn more about Travel Oregon’s Rural Tourism Studio and access materials from the Southern Oregon Coast workshops here.